Keyword Density Counter

Keyword density is the percentage of times a target keyword appears in your content relative to the total word count. It matters for SEO because search engines use it as one factor to understand what your content is about. However, optimal density (2-5%) helps avoid keyword stuffing penalties while maintaining relevance.

The ideal keyword density is 2-5% for your primary keyword. This means if you have a 1,000-word article, your main keyword should appear 20-50 times. Secondary keywords should have 1-2% density, and long-tail keywords around 0.5-1%. These are guidelines, not strict rules - natural writing should always take priority.

Keyword stuffing is the practice of overusing keywords in content to manipulate search rankings. It's when keyword density exceeds 5-7% or keywords appear unnaturally. Avoid it by: writing naturally for humans first, using synonyms and LSI keywords, maintaining 2-5% density, and ensuring keywords fit contextually. Keyword stuffing can result in search engine penalties.

Use this tool to analyze top-performing content in your niche and identify commonly used keywords. Additionally, use keyword research tools like Google Keyword Planner, look at related searches on Google, analyze competitor content, and focus on keywords relevant to your topic with good search volume and lower competition.

Modern SEO emphasizes semantic relevance, so yes - use variations, synonyms, and related terms (LSI keywords). Instead of repeating "digital marketing" 50 times, use variations like "online marketing," "internet marketing," "digital advertising." This creates more natural content and helps you rank for multiple related search terms.